How to create interactive Association events.

Professional Associations play an important role in many industries. The events organized by these organizations provide great opportunities for networking and developing new skills.

The American Association of Cosmetology Schools (AACS) is a national non-profit association dedicated to developing cosmetology, beauty and wellness as a career of choice through the professional education of beauty students, beauty educators and beauty school owners/administrators.

The association specializes in updating its members with information about new teaching methods and current industry trends through a series of seminars, conferences and conventions held throughout the year.

In this years’ Spring Operations Conference, AACS partnered with Poken to create a dynamic networking environment, and an interactive experience for participants through the distribution of digital content offline. Equipped with poken devices, all 530 event participants could digitally exchange their contact details with other Association members, and collect from pokenTAGS session handouts, power point presentations, and information about products being exhibited at the conference.

The success of the event was confirmed by the 62,000+ poken interactions registered between participants, the 13,000+ digital materials collected from pokenTAGS, and the feedback survey implemented by AACS, which revealed that 98% of respondents loved or liked the “Poken experience” at the event.

To discover how Poken can help you create interactive and dynamic events, visit our new site: