With the taste of tapas still on our lips, it’s hard to believe that eibtm was already a week ago. Every year the booths seem to be more impressive, the crowds larger and the meetings more opportune. This year we were not just there to showcase our green event platform, but to launch a new addition to our digital tool chest.
On Wednesday 19th, to a dark room of glowing journalists, Poken CEO Stephane Doutriaux introduced the Super and Real-time Touch Points to the event industry; a new technology aimed at changing the way in which people engage with content and check-in at meetings & sessions. Within minutes of the press conference being over, the news was spreading all over the world, and Poken’s new technology was the talk of the industry.