Technology in the event space is booming and everything in its path is either getting picked up and transformed into a digital application or becoming a figment of the past. Mobile apps are no exception. The days of people scrambling to find a ‘lost’ show catalogue or finding someone who actually knows what is going on at the event are numbered. Now visitors can get most event information on their mobile devices, (granted they are using a smartphone or tablet, have Wi-Fi, and have downloaded it).
But this is not enough. Event professionals want Read More