UFI selects Poken by GES as global digital partner

ufi-wall-1UFI – the Global Association of the Exhibition Industry has chosen Poken by GES as its global digital partner to drive attendee engagement at its events in 2018.

Poken by GES will deploy its smart exhibition technology at UFI’s major international events, including the European Conference in Verona, and the 85th Global Congress, set to be held this year Read More

Poken’s Stephane Doutriaux on gamification and the future of engagement

sd-interviewStephane Doutriaux, ‎Group Commercial Director at Poken, recently spoke with the Meeting Design Institute, and shared his insights about gamification and how incentivizing behaviour creates value in a fun and non-obtrusive way.

At the forefront of this is Poken. But Poken is much more than a tool chest for driving networking and engagement. Read More

CSM and all round Poken Jedi, Allison Schmidt, becomes a member of EN Thirty Under 30

allison-schmidt-headshotSome of us are lucky enough to work among rock stars; to bask in their light, and occasionally share the fruit that stems from their work. More often than not however, the success of such people remains confined to office talk, or at best the occasional congratulatory email from a happy client. Read More

Thrilled to announce that Poken has been acquired by GES, a global, full-service partner for live events

poken-social-media-20170315-1500Well, this is it! After nine years of hard work, I have the most exciting news to share. As you may have seen in the event industry press, Poken has been acquired by GES, part of a New-York Stock Exchange listed company (Viad Corp: VVI) and one of the world’s leading full-service event suppliers. GES generates revenues of more than $1 billion USD and provides Read More

AbbVie Case Study: Creating Engagement and Lead Generation for Tradeshow Exhibitors

eadv-2016

Naomi Amoah

Among the bright lights and high footfall of the tradeshow floor, it’s always a challenge for the exhibitor to stand out from their competitors; offering value and driving richer engagement with their products and brand. This is the exact challenge that AbbVie faced at the 14th annual European Academy of Dermatology and Venereology (EADV). From the 28th September – 2nd October Vienna saw EADV attract over 8,000 delegates, and 165 exhibitors.

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Poken takes home event technology award at ETA 2016

etl-2016-3We were delighted to win Best Technology for Event Gamification at the Event Tech Live awards in London recently. The awards, which took place on the 9th November at the Supernova in Embankment Gardens, London, recognise companies pushing the boundaries in innovative technology worldwide. Read More

Cartagena Inspira interview with Stephane Doutriaux, Poken Founder and CEO

Cartagena inspira 4In the lead up to Cartagena Inspira, Latin America’s capstone event for Communication, Creativity and Innovation, Érika Duarte, Communications & PR Manager, recently caught up with Poken Founder and CEO, to discuss the evolving role of data, gamification and the events space in the region. Stephane will join a host of international speakers in Cartagena, to share his insights on Read More

Growth of the Events Industry in The Middle East: Poken at The Middle East Event Show

Naomi Amoah

 

mees 3Just as with many industries in the Middle East, the event space has not escaped the exponential growth in interest and business that helps define the region. As an emerging force, there is a real sense of entrepreneurship and boldness from event planners and organizers, and a thirst for innovation. Events often have tight deadlines, large budgets, and when compared to some of the more traditional markets, less complex channels for Read More

This is Marco

marco_play‘Being an event manager is easy. It’s like riding a bike. Except the bike is on fire. You’re on fire. Everything is on fire and you’re in hell’.

I discovered this colourful quote on a T-shirt being advertised in my side bar, when I was searching visa requirements and flights to Mongolia, 48 hours before I was expected to touch down in Ulaan Baatar. (Side note: Yes, Poken has been to Mongolia).

One of the defining characteristics of our industry, is how quickly best-laid plans can be shattered by small, last minute changes. And in turn, how quickly event professionals need to be able to evaluate and react. This is the stuff that drives real professionals and event companies. There is a large price though Read More