Poken’s Stephane Doutriaux on gamification and the future of engagement

sd-interviewStephane Doutriaux, ‎Group Commercial Director at Poken, recently spoke with the Meeting Design Institute, and shared his insights about gamification and how incentivizing behaviour creates value in a fun and non-obtrusive way.

At the forefront of this is Poken. But Poken is much more than a tool chest for driving networking and engagement. Read More

You don’t listen to music on your Walkman, so why are you still using exhibitor badge scanners?

One of the most exciting things about the exhibition space, is how the experience is increasingly being determined by the attendee. Or, should I say, the participant. No longer is attending an exhibition or trade show a ‘voyeuristic’ exercise, where people walk the aisles while exhibitors sport their wares, and technology is one of the best facilitators of this.

Sadly though, there are still a couple of hangovers from the ‘fax machine’ era of event technology that won’t go away. The worst of which is the still-way-too-common Read More

Growth of the Events Industry in The Middle East: Poken at The Middle East Event Show

Naomi Amoah

 

mees 3Just as with many industries in the Middle East, the event space has not escaped the exponential growth in interest and business that helps define the region. As an emerging force, there is a real sense of entrepreneurship and boldness from event planners and organizers, and a thirst for innovation. Events often have tight deadlines, large budgets, and when compared to some of the more traditional markets, less complex channels for Read More

Poken at Africa Development Week 2016: Facilitating Meaningful Engagement Across Cultural Lines

Naomi Amoah

Poken SurpriseWe live in a world where business, and indeed life is conducted in an increasingly multi-cultural arena. This certainly adds to the excitement and vibrancy of the events industry, though it also presents certain challenges. In April, Poken partnered with The United Nations to drive engagement at Africa Development Week 2016. Over one thousand attendees from almost 54 different countries and almost as many language groups, joined together to discuss Africa’s future and growth. Some of the most heated discussions, outside of the politics, revolved around Read More

Match making and meeting scheduling at CONNECTA

connecta(Click here for the video case study)

 

In September of 2015, hundreds of business professionals came together to do business, convened as part of the CONNECTA event, by the  Convention Bureau of Catalunya, Spain. The objective: Make business transactions happen.

Catalunya, the wealthiest state in Spain, is home of one of the world’s most visited cities: Barcelona.  Rich with cultural heritage sites, great food, and fantastic venues to host events, Barcelona attracts thousands of business Read More

Hey meetings and conferences, it’s time to get REAL

molly grey scaleChecking in to conference sessions and meetings can be stressful. Has my participation been successfully monitored? Do I know who attended my meeting? How can I measure if my conference was a success? All of these are important considerations for attendees and event organisers alike. The good news is that
technology has evolved to a place where meetings and conferences can be monitored in real time. But why is this so important? Because events are very much alive. Being in real time allows organizers and attendees to engage, and to Read More

Exhibitors BETT on Poken

ocr3Sorry technophiles, the unfortunate truth is that no single piece of technology is able to solve all your event needs.  Be it the newest mobile app or the next (slightly awkward looking) wearable, audiences are too unique and organizers’ goals too specific for a simple fix.

But why would anyone want that when they can have a platform of integrated pieces that are customizable and work together to achieve the results you are after? The Oxford, Cambridge and RSA examination board where after a mobile app. What they got was so much more. Read More

Poken France merges with Tech-Event, paving the way for enterprise sales in France

cartes 5Poken France and Tech-Event, a leading service provider for exhibitions and events, are happy to announce they have joined forces to provide advanced ‘touch-to-collect’ technology to the French events market.

The merger will allow a complete product and service proposition to be presented to clients, with additional synergies such as combined sales and marketing efforts, as well as technical support. Poken’s event management dashboard, as well as its mobile apps and NFC-based devices, will be Read More

Top Travel Trade Show Boasts "Go Green" Success Using Poken's NFC Platform

547183_463720490368686_1884577779_nWith one of the largest and most successful NFC (Near Field Communication) deployments to date, South Africa has taken the lead on using the new contactless technology to achieve its aims of boosting efficiency and going paperless.

Over 60 000 connections per day were made by  “INDABA Connect” users, who used Poken’s NFC based event tool-chest to distribute over 14,258 documents and share more than 240’000 business cards, electronically.  A fleet of Sony xPeria phones were used in conjunction with Poken’s NFC USB sticks and NFC+ tags, to allow exhibitors and event hosts to digitally exchange information.

This was a deliberate eco-friendly initiative, a ‘Go Green’ approach that led to the saving of a Read More